Speaker

Katie Delahaye Paine

Katie Delahaye Paine helps companies define success and design measurement programs for their PR, Social Media and Communications programs. For more than two decades, she has advised some of the world's most admired companies and has been a leading promoter of standards in the PR and Social Media Measurement field, most recently as the initial organizer of the Conclave that released social media measurement standards in June.

Her most recent venture, Paine Publishing, LLC will continue her consulting and educational work in the field of measurement. She has founded two measurement companies, KDPaine & Partners Inc. and The Delahaye Group. Her books, Measure What Matters (Wiley, March 2011) and Measuring Public Relationships (KDPaine & Partners 2007) are considered must reading for anyone tasked with measuring public relations and social media. Her latest book, written with Beth Kanter, Measuring the Networked Nonprofit, Using Data to Change the World, is the 2013 winner of the Terry McAdam Book Award. She writes a blog about measurement at kdpaine.blogs.com. Paine was recently inducted into the PRNews Measurement Hall of Fame and also named the Society of New Communications Research “Fellow of the Year,” for her work in support of Social Media Research. In 2008, she was named one of PR Week's 2008 Power Players for her advocacy of PR measurement.