Infographics and Data Visualization as a Communications Tool: A Two-Part Series

About the Webcast Series

Sometimes words and photos are not enough.

Part One of this webcast series covers the basics of how Infographics and Data Visualizations are conceptualized and created — including design, charting, mapping, and illustration.

Part Two provides additional resources to foster ongoing education on the topic. Visual examples displayed will assist in explaining how infographics and data visualizations as a communications tool help reach your audience.

View the Archive

  1. This webcast aired live on August 10 and August 30, 2023. The two-part archive is available on YouTube at these links: and You do not need a YouTube account to view the webcast. Closed captioning is available.

  2. Tips for Optimal Viewing on YouTube:

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    • Captioning is available by selecting the "CC" option on the bottom right side of the video window. Click on "Options" to change the font, size, and color of the captions.

    • Additional tools on the bottom right side: "Settings" increase the video quality; "Theater mode" (default)/"Full screen."

  3. Presentation Materials:

Software covered

Adobe Illustrator, InDesign, Photoshop, Flourish, and Acrobat.
Flourish sign-up registration (FREE):

Part One Topics

  • Understanding Your Audience – Complexity of Graphics Based on Your Audience
  • Basics of an Infographic – Headline, Intro, Subheads, Sub-Intros, Labels, Body, Sources, Credit
  • Illustration vs Charting and/or Mapping – Illustration for showing how something looks or works, charting for statistical data, and mapping for location and including statistical data.
  • Choosing Chart Form – What type of chart to use for your data.
  • Deciding Content – Who, What, When, Where, and Why
  • Conceptualizing – Write Headline and Intro first to help edit your content, have a dominant element, separate graphic into sections, discuss unity, variety, and hierarchy.
  • Selecting Color – How and Why

Part Two Topics

  • Software and Flourish – Adobe Illustrator, InDesign, Photoshop, Acrobat, and Flourish/Tableau.
  • How to Illustrator Charts – How the Adobe Illustrator Tool works
  • 508 Compliance – InDesign for Tagging, Accessible Captions; Acrobat for Numbering Order

About the Presenter

Hiram Henriquez

Hiram Henriquez is the Creative Director and Lead Graphic Designer for H2H Graphics & Design Inc., where he specializes in 3D illustrations, informational graphics, animation, brand identity and Web design. Hiram’s career includes 14 years at The Miami Herald — where he won multiple individual news illustration, infographics and design awards, and earned two Pulitzer Prizes for Team Reporting — three years at the South Florida Sun Sentinel as a senior graphics reporter, and two years at National Geographic magazine as a graphics editor. Hiram also serves as a full-time Senior Lecturer at the University of Miami’s (FL) School of Communication teaching Visual Design and Informational Graphics. He received his M.F.A. in Graphic Design from Savannah College of Art & Design in 2014. Hiram lives in Rolesville, North Carolina, a small town near Raleigh. Having been born in Cuba and raised in Miami, Hiram is also fluent in Spanish.

Additional Resources